Be! Movies air on STAR Utsav every Sunday at 12:30 pm, for seven weeks, starting December 11.
Over the past two years, we at GTS have been working with the most talented filmmakers across India to produce Be! Movies. Shot on film or HD with original music, actors and the highest quality production, Be! Movies take young people through an epic adventure story of setting up a business. From Seher, who starts solar light enterprise in her slum to Rocco and Zaki who build houses out of bamboo in their Nagaland village, these stories of hero entrepreneurs create massive public awareness and value for entrepreneurship, and inspire young people living in poverty to choose to become entrepreneurs and start businesses that ‘do good.’

We are now partnering with STAR India to air the movie series, titled “Idea Ho To Aisa: Be! an Entrepreneur” on STAR Ustav, to reach millions of young people and their parents, teachers and decision makers in their lives.
Each Be! Movie asks young people, ages 18+ to submit their business ideas to the Be! Fund—India’s first ever risk capital fund for young people living in poverty who want to create businesses that solve local problems. Chosen candidates go through several rounds of interviews, site verification, and have their business plans evaluated by the investment committee. Those who are approved receive investment from the Be! Fund to start businesses that solve the economic, environmental and social problems they face.
The first film in the series, Seher ka Jagmagata Business (Seher’s Bolt of Lightening Business) is the story of a young woman who starts a business renting solar lights to street vendors. But will she be able to overcome the corrupt slumlord Bhali Masi and win the freedom for people to choose their light? Tune in on Sunday, December 11 at 12:30pm to find out!


